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Which Mystery Shopping Program Is Right For Your Business Blog Post
Although mystery shopping has been around for decades – and really hit its stride in the 21st century – it remains one of the most misunderstood and underutilized services in modern business. Many view...
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4 Things to Always Know About Your Competitors
No matter what business you’re in, the key to success is to be better than your rivals at a competitive price. Whether it’s a matter of size, speed, quality, aesthetic appeal, durability or a...
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Getting Info on Contenders: Competitive Mystery Shopping Tips
Retailers and service providers typically know their top contenders. Customers often mention competitors while shopping, trying to get the best deals on pricing, warranties, incentives and amenities...
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6 Things to Avoid When Greeting a Customer
When you greet a customer, the more experience you have, the more likely you are to make a good, solid connection that sets the stage for a pleasant encounter for all involved. If you smile sincerely,...
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Healthcare Mystery Shopping
In the past decade, baby boomers have become the largest group of people in the country. According to the US Census Bureau, as of April 2014, they made up 76.4 million of the US population. As this...
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5 Shopping Trends That Are Here to Stay
Shopping today is a different experience than twenty years ago, ten even. Technology has changed the world. It also has changed the way we shop. Technical in-store innovations track buying habits and...
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Mystery Shopping: Extra Income for Seniors
The baby boomer population in the US – people born between 1946 and 1964 – began turning 65 in 2011. Every day for the next 15 years, around 10,000 more will reach that age, which means that by 2050,...
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RBG Differentiator: Mystery Shopping Scorecard Design
Every program we design at Reality Based Group starts with what is called scorecard design. It is the foundation of any mystery shopping program and yet another way we set ourselves apart by offering...
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Property Management Mystery Shopper Tips
Property management mystery shops can be an interesting way to see the property management industry firsthand. Investment companies as well as developers and real estate conglomerates often buy a...
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5 Tips to Drive Restaurant Loyalty
The restaurant industry is a hyper-competitive one. In fact, competition is so fierce that having strong customer loyalty can make or break you. How many restaurants open to fanfare, only to shut their...
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Grammar Growls: How to Write a Good Mystery Shop Report
Using proper grammar isn’t an option; it’s a must. Some people think proper grammar is just a fancy way to write or speak; it’s not. The definition of grammar is the study of the way words are utilized...
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New Developments in Mystery Shopping Solutions
Like any industry, the mystery shopping industry has made much advancement in the last twenty years. From video mystery shopping to new mystery shopping software, the mystery shopping industry and...
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Potential Shoppers Avoid Mystery Shopping Scams
Mystery shopping can be a great and fun way to earn extra money. It can get you out into your community and let you experience a variety of different businesses. For many, it might sound like a bit of...
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Signs That Your Business Can Benefit From Mystery Shopping Services
With so much competition out there these days, you might have begun to realize that the customer experience you provide is one of the strongest differentiators you control to make your business stand...
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A Fantastic Voyage – The Traveling Mystery Shopper
Many mystery shoppers find one of their favorite aspects of mystery shopping to be the variety of experiences it offers. Even if you regularly shop certain locations, the scenario and associates are...
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Why Use Mystery Shopping for Your Industry
If you have customers, mystery shopping is a great solution that can give you invaluable insight into the customer experience you’re delivering as well as positively impact your bottom line. It’s also...
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Shop Report Rules & Restrictions Explained
As a shopper the typical step after confirming an assignment is reviewing the shop guidelines. Many of the instructions are boilerplate, such as attention to detail, discretion, objectivity, but a...
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The Big Ways that Mystery Shopping Can Benefit Your Business
In this day and age, competition in almost industry is fiercer than ever. If you have customers, you need a way to find an advantage. Mystery shopping is one solution that lets you do just that. But...
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Manufacturer Mystery Shopping in the Electronics World
Some people still buy electronic systems and components off the shelf at popular big box stores but serious enthusiasts revel in building their own systems from the ground up. As technology races...
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Why Mystery Shopping Isn’t Just for Big Businesses or Franchises
Sometimes businesses believe mystery shopping is only for big businesses or franchises. Not true. Smaller businesses have just as much to gain from mystery shopping. There are a number of ways mystery...
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